How to write an app store listing for your money app
By SendPay Business · · 2 min read
- 1Make a link for the amount
- 2Send it in a chat or an email
- 3They tap, pay, and you see it
Many people decide whether to download your app in a few seconds on its store page. Clear words and honest screenshots do more than clever slogans.
Lead with what it does
The first line should say who the app is for and what it helps them do, in plain words. Your one-sentence pitch is a good start.
Show the app, not stock photos
Good screenshots:
0 of 3 done
Tick each step as you do it, so you can see what is left.
Try it
Name your platform and watch it come to life
Type a name, tap a colour and pick what it does. The phone changes as you go.
Colour
What it does
Design and preview your whole platform free, then launch when you are ready.
Be clear about fees and who holds the money
Say plainly how fees work and that accounts and payments are powered by licensed partners. It answers the first question careful people ask.
Write for your people
Use the language and examples your customers use. If you serve a community in a different language, write the listing in that language too.
Keep it up to date
Refresh the description and screenshots when the app changes, and reply politely to reviews so new visitors see you care.
How it works
Your own money app- 1Name it and pick your colours
- 2Choose what it does
- 3Launch when you are ready
Why sign up
Create your free SendPay account
It's all about creating your own financial platform with ease. Start with a free account today.
- 🪪A free business accountOpen it in about a minute with your business name, email, password and mobile. No card and no documents to start.
- 💳Get paid from day oneTake card payments, and share your own payment link and invoices so customers pay in a click.
- 🌐A free business websiteFree to build, free to publish and free to keep, with unlimited visits.
- 🚀Your own financial platformDesign and preview your whole platform free, then launch when you are ready.
SendPay Business is a technology company, not a bank. Accounts, cards and payments are powered by licensed partners.
Questions people ask
How do I write my one-sentence pitch?
The pitch builder turns who, what and why into ready-to-use lines.
Money app pitch builder →How do I get honest reviews?
The reviews guide covers asking customers and replying well.
Get honest reviews →Can I call it a bank?
In most countries "bank" is a protected word you can only use with a banking licence. Call it an account, a wallet, an app or a platform. The accounts and payments behind a SendPay Business platform are powered by licensed partners.
Is there a step-by-step plan I can follow?
Yes. The free launch checklist takes you from picking your people and naming your app to setting fees, going live and winning your first ten customers.
Digital bank app launch checklist →How do I start?
Pick a template, name it and preview every page before you launch. Your platform can be live on your own domain within 24 hours of confirmation.
Build my platform →Read next
Spotted a mistake or something out of date? and we'll fix it. How our guides are made
This guide is general information, not legal or financial advice. SendPay Business is a technology company, not a bank, and does not take deposits; regulated services on the platforms are provided by licensed partners. Other companies named in this guide are reference points only and are not affiliated with SendPay Business.