How to get people talking about your own money app
By SendPay Business · · 2 min read
People are careful with money, so they listen to friends and family more than to adverts. If your app is easy to recommend, every happy customer can bring you the next one.
Give people something to talk about
A lower fee they can see, help in their own language, money that arrives when you said it would. People recommend apps that solved a real problem for them.
Make sharing easy
Remove the effort from recommending you:
- A short message people can forward in one tap.
- A simple link to your sign-up page.
- A one-sentence pitch that anyone can repeat.
Ask at the right moment
The best time to ask someone to tell a friend is just after something went well, like their first payment arriving. A polite, personal ask works better than a pop-up.
Thank the people who share
A personal thank-you message from the founder costs nothing and people remember it. Keep any thank-you honest and simple.
Fix what people complain about
Word of mouth works both ways. Answer every complaint quickly and fix the cause, and unhappy customers can become your loudest supporters.
Build it
Create your own financial platform.
Pick a template, name it, brand it, preview every page before you pay. Your brand, your users, your fees.
Build my platform →Questions people ask
What message should people forward?
The free pitch builder writes a short message to share for you.
Money app pitch builder →How do I keep users happy?
The guide to keeping users coming back covers the habits that matter.
Keep users coming back →Can I call it a bank?
In most countries "bank" is a protected word you can only use with a banking licence. Call it an account, a wallet, an app or a platform. The accounts and payments behind a SendPay Business platform are powered by licensed partners.
Is there a step-by-step plan I can follow?
Yes. The free launch checklist takes you from picking your people and naming your app to setting fees, going live and winning your first ten customers.
Digital bank app launch checklist →How do I start?
Pick a template, name it and preview every page before you pay. Your platform can be live on your own domain within 24 hours of confirmation.
Build my platform →Read next
This guide is general information, not legal or financial advice. SendPay Business is a technology company, not a bank, and does not take deposits; regulated services on the platforms are provided by licensed partners. PayPal, Patreon and Substack are named as reference points only and are not affiliated with SendPay Business.