Man at a desk in front of a computer

How to collect and use customer feedback to improve your money app

By SendPay Business · · 2 min read

Your numbers, worked out
  1. Type in your own numbers
  2. The tool works it out
  3. See the answer clearly

After launch, the best ideas for your money app come from the people using it. A simple habit of asking, listening and acting keeps the app getting better every week.

Make it easy to tell you things

Give people simple ways to reach you:

  • A contact button inside the app.
  • A short question in your welcome email, like "What nearly stopped you signing up?"
  • A quick call with a few customers each month.
Man smiling while using a laptop

Write everything down

Keep one simple list of what people say. After a few weeks, the same few problems and wishes will stand out.

Try it

Name your platform and watch it come to life

Type a name, tap a colour and pick what it does. The phone changes as you go.

Colour

What it does

Build mine

Design and preview your whole platform free, then launch when you are ready.

Fix what stops people first

Anything that stops people signing up, paying or getting their money comes before new features.

Four coworkers smiling around a laptop

Tell people when you act

When you fix something a customer raised, tell them. It shows you listen and turns them into your biggest fans.

Say no politely

Not every idea fits your app. Thank people, explain what you are focusing on, and keep the app simple for the people you serve.

Woman in glasses working on a laptop

How it works

Your own money app
  1. Name it and pick your colours
  2. Choose what it does
  3. Launch when you are ready

Why sign up

Create your free SendPay account

It's all about creating your own financial platform with ease. Start with a free account today.

  • A free business accountOpen it in about a minute with your business name, email, password and mobile. No card and no documents to start.
  • Get paid from day oneTake card payments, and share your own payment link and invoices so customers pay in a click.
  • A free business websiteFree to build, free to publish and free to keep, with unlimited visits.
  • Your own financial platformDesign and preview your whole platform free, then launch when you are ready.

SendPay Business is a technology company, not a bank. Accounts, cards and payments are powered by licensed partners.

Questions people ask

How do I talk to customers?

The customer conversations guide covers what to ask and how to listen.

Talk to customers first →
What should I measure?

The measurement guide covers the few numbers that matter.

What to measure in your money app →
Can I call it a bank?

In most countries "bank" is a protected word you can only use with a banking licence. Call it an account, a wallet, an app or a platform. The accounts and payments behind a SendPay Business platform are powered by licensed partners.

Is there a step-by-step plan I can follow?

Yes. The free launch checklist takes you from picking your people and naming your app to setting fees, going live and winning your first ten customers.

Digital bank app launch checklist →
How do I start?

Pick a template, name it and preview every page before you launch. Your platform can be live on your own domain within 24 hours of confirmation.

Build my platform →

Read next

Spotted a mistake or something out of date? and we'll fix it. How our guides are made

This guide is general information, not legal or financial advice. SendPay Business is a technology company, not a bank, and does not take deposits; regulated services on the platforms are provided by licensed partners. Other companies named in this guide are reference points only and are not affiliated with SendPay Business.