How to share customer stories to grow your money app
By SendPay Business · · 2 min read
People trust people like them. A short, true story from a customer, such as a shop owner who now gets paid the same day, does more to win new users than anything you say about yourself.
Ask the right customers
Start with people who use your app often and have told you it helps. Ask them simply if they would share their experience.
Ask good questions
A few questions give you a story:
- What did you use before?
- What was hard about it?
- What changed after you started using the app?
Always get permission
Show the customer exactly what you will share and where, and only use their name or photo if they agree in writing.
Keep it true
Use their own words and never add numbers or claims they did not make. An honest, modest story is more believable than a perfect one.
Share it where people decide
Put stories on your homepage, in your app store listing and in the groups where your customers talk.
Build it
Create your own financial platform.
Pick a template, name it, brand it, preview every page before you pay. Your brand, your users, your fees.
Build my platform →Questions people ask
Can I call it a bank?
In most countries "bank" is a protected word you can only use with a banking licence. Call it an account, a wallet, an app or a platform. The accounts and payments behind a SendPay Business platform are powered by licensed partners.
Is there a step-by-step plan I can follow?
Yes. The free launch checklist takes you from picking your people and naming your app to setting fees, going live and winning your first ten customers.
Digital bank app launch checklist →How do I start?
Pick a template, name it and preview every page before you pay. Your platform can be live on your own domain within 24 hours of confirmation.
Build my platform →Read next
This guide is general information, not legal or financial advice. SendPay Business is a technology company, not a bank, and does not take deposits; regulated services on the platforms are provided by licensed partners. PayPal, Patreon and Substack are named as reference points only and are not affiliated with SendPay Business.