How to help older customers use your money app
By SendPay Business · · 2 min read
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- 3Checked and verified
As branches close, many older people are told to bank on their phone without anyone showing them how. A money app that is patient, clear and easy to reach can win customers the big banks are losing.
Make it easy to read
Small changes help everyone, not just older customers:
- Large, clear text and buttons.
- Plain words instead of jargon.
- One task per screen.
- A clear way back if they tap the wrong thing.
Offer a real person
A phone number or a named person to message makes a huge difference. Many older customers will only try an app if they know they can ask for help.
Try it
Name your platform and watch it come to life
Type a name, tap a colour and pick what it does. The phone changes as you go.
Colour
What it does
Design and preview your whole platform free, then launch when you are ready.
Help them stay safe
Older people are often targeted by scammers. Explain simply what you will never ask for, and make it easy to check that a message really came from you.
Let family help
Children and grandchildren often set up apps for older relatives. Make it easy for them to show someone how it works and to explain it simply.
How it works
Your own money app- 1Name it and pick your colours
- 2Choose what it does
- 3Launch when you are ready
Why sign up
Create your free SendPay account
It's all about creating your own financial platform with ease. Start with a free account today.
- 🪪A free business accountOpen it in about a minute with your business name, email, password and mobile. No card and no documents to start.
- 💳Get paid from day oneTake card payments, and share your own payment link and invoices so customers pay in a click.
- 🌐A free business websiteFree to build, free to publish and free to keep, with unlimited visits.
- 🚀Your own financial platformDesign and preview your whole platform free, then launch when you are ready.
SendPay Business is a technology company, not a bank. Accounts, cards and payments are powered by licensed partners.
Questions people ask
How do I protect customers from scams?
The scams guide covers warning customers and spotting fakes.
Protect customers from scams →How do I explain my terms simply?
The plain words guide covers writing terms people understand.
Explain terms in plain words →Can I call it a bank?
In most countries "bank" is a protected word you can only use with a banking licence. Call it an account, a wallet, an app or a platform. The accounts and payments behind a SendPay Business platform are powered by licensed partners.
Is there a step-by-step plan I can follow?
Yes. The free launch checklist takes you from picking your people and naming your app to setting fees, going live and winning your first ten customers.
Digital bank app launch checklist →How do I start?
Pick a template, name it and preview every page before you launch. Your platform can be live on your own domain within 24 hours of confirmation.
Build my platform →Read next
Spotted a mistake or something out of date? and we'll fix it. How our guides are made
This guide is general information, not legal or financial advice. SendPay Business is a technology company, not a bank, and does not take deposits; regulated services on the platforms are provided by licensed partners. Other companies named in this guide are reference points only and are not affiliated with SendPay Business.