How to expand your money app to a new country
By SendPay Business · · 2 min read
- 1Pick who to pay and type the amount
- 2Tap send and it is on its way
- 3It lands in their account
When your money app works well in one country, the next step is often a second one. Many successful apps grew this way, following their customers' families, trade or language across a border.
Follow your customers
Look at where your customers send money, buy from or have family. The best second country is often one your users already talk about.
Check what changes
Before you launch, find out what is different:
- Which payment methods people use most.
- Which rules apply, through your licensed partners.
- Which language and currency people expect.
Try it
Name your platform and watch it come to life
Type a name, tap a colour and pick what it does. The phone changes as you go.
Colour
What it does
Design and preview your whole platform free, then launch when you are ready.
Start with a small group
Launch first with a small group of people you can reach directly, such as relatives of current customers, then open it up once it works.
Find a local helper
A trusted person on the ground who knows the market can answer questions, spot problems and introduce you to partners.
Keep your first country strong
Do not let growth abroad weaken the service your first customers rely on. They are still your best source of new users.
How it works
Your own money app- 1Name it and pick your colours
- 2Choose what it does
- 3Launch when you are ready
Why sign up
Create your free SendPay account
It's all about creating your own financial platform with ease. Start with a free account today.
- 🪪A free business accountOpen it in about a minute with your business name, email, password and mobile. No card and no documents to start.
- 💳Get paid from day oneTake card payments, and share your own payment link and invoices so customers pay in a click.
- 🌐A free business websiteFree to build, free to publish and free to keep, with unlimited visits.
- 🚀Your own financial platformDesign and preview your whole platform free, then launch when you are ready.
SendPay Business is a technology company, not a bank. Accounts, cards and payments are powered by licensed partners.
Questions people ask
How do I choose a country?
The country guide covers what to compare before you pick one.
Choose the country to launch in →Do I need a new language?
The local languages guide covers offering your app in the language people use.
Offer your money app in local languages →Can I call it a bank?
In most countries "bank" is a protected word you can only use with a banking licence. Call it an account, a wallet, an app or a platform. The accounts and payments behind a SendPay Business platform are powered by licensed partners.
Is there a step-by-step plan I can follow?
Yes. The free launch checklist takes you from picking your people and naming your app to setting fees, going live and winning your first ten customers.
Digital bank app launch checklist →How do I start?
Pick a template, name it and preview every page before you launch. Your platform can be live on your own domain within 24 hours of confirmation.
Build my platform →Read next
Spotted a mistake or something out of date? and we'll fix it. How our guides are made
This guide is general information, not legal or financial advice. SendPay Business is a technology company, not a bank, and does not take deposits; regulated services on the platforms are provided by licensed partners. Other companies named in this guide are reference points only and are not affiliated with SendPay Business.