Woman seated, using a laptop

How to use social media to grow your own money app

By SendPay Business · · 2 min read

Get paid with a link
  1. Make a link for the amount
  2. Send it in a chat or an email
  3. They tap, pay, and you see it

You don't need an advertising budget to find your first users. The people you want are already scrolling every day. Here is how to show up where they are with posts they actually want to see.

Pick one or two places

Go where your people already spend time: short videos for younger customers, Facebook groups for many communities, LinkedIn for business owners. Doing two well beats doing five badly.

Man in a suit on the phone at a desk

Post things that help

Useful posts get shared. Ideas that work for a money app:

  • Short explainers: how to send money home, how to read a fee.
  • Behind the scenes of building your app.
  • Answers to questions customers ask you.
  • Real stories from customers, with their permission.

Try it

Name your platform and watch it come to life

Type a name, tap a colour and pick what it does. The phone changes as you go.

Colour

What it does

Build mine

Design and preview your whole platform free, then launch when you are ready.

Show your face

People trust people more than logos. A founder talking to camera for thirty seconds often does better than a polished advert.

Four coworkers smiling around a laptop

Be consistent

Post on a regular rhythm you can keep, even if it is only twice a week. Reply to every comment and message, because that is where users come from.

Keep every claim honest

Never promise returns or quick riches, and never pretend to be bigger than you are. Say who powers the accounts and payments behind your app.

Woman smiling while working on her laptop

How it works

Your own money app
  1. Name it and pick your colours
  2. Choose what it does
  3. Launch when you are ready

Why sign up

Create your free SendPay account

It's all about creating your own financial platform with ease. Start with a free account today.

  • A free business accountOpen it in about a minute with your business name, email, password and mobile. No card and no documents to start.
  • Get paid from day oneTake card payments, and share your own payment link and invoices so customers pay in a click.
  • A free business websiteFree to build, free to publish and free to keep, with unlimited visits.
  • Your own financial platformDesign and preview your whole platform free, then launch when you are ready.

SendPay Business is a technology company, not a bank. Accounts, cards and payments are powered by licensed partners.

Questions people ask

What should my bio say?

Your tagline and a link to your site. The free pitch builder writes a tagline for you.

Money app pitch builder →
What about WhatsApp?

The WhatsApp guide covers groups, sharing and support.

Use WhatsApp to grow your money app →
Can I call it a bank?

In most countries "bank" is a protected word you can only use with a banking licence. Call it an account, a wallet, an app or a platform. The accounts and payments behind a SendPay Business platform are powered by licensed partners.

Is there a step-by-step plan I can follow?

Yes. The free launch checklist takes you from picking your people and naming your app to setting fees, going live and winning your first ten customers.

Digital bank app launch checklist →
How do I start?

Pick a template, name it and preview every page before you launch. Your platform can be live on your own domain within 24 hours of confirmation.

Build my platform →

Read next

Spotted a mistake or something out of date? and we'll fix it. How our guides are made

This guide is general information, not legal or financial advice. SendPay Business is a technology company, not a bank, and does not take deposits; regulated services on the platforms are provided by licensed partners. Other companies named in this guide are reference points only and are not affiliated with SendPay Business.