How to grow your own money app at local events
By SendPay Business · · 2 min read
Trust is easier to earn in person. If your app serves a community, a trade or a city, the places those people gather are some of the best places to find your first users.
Go where your people already gather
Good places to start:
- Community and cultural events.
- Markets, fairs and festivals.
- Trade and small business meetups.
- Faith and community centre gatherings, with permission.
Help, don't just pitch
Offer to help people with a real money problem on the spot, like showing the cost of sending money home. People remember the person who helped them.
Make signing up easy there and then
Have a short link or a code people can scan on their phone, and be ready to walk them through signing up. Follow up the next day.
Offer to speak
Many events welcome a short talk on a useful topic, like avoiding hidden fees. A helpful talk builds trust with a whole room at once.
Keep your promises honest
Only say what your app really does and who provides the accounts behind it. Never promise returns or quick riches.
Build it
Create your own financial platform.
Pick a template, name it, brand it, preview every page before you pay. Your brand, your users, your fees.
Build my platform →Questions people ask
What should I say when people ask what my app does?
Use your one-sentence pitch. The free pitch builder writes it for you.
Money app pitch builder →How do I work with local businesses?
The partnerships guide covers teaming up with shops and businesses.
Partner with local businesses →Can I call it a bank?
In most countries "bank" is a protected word you can only use with a banking licence. Call it an account, a wallet, an app or a platform. The accounts and payments behind a SendPay Business platform are powered by licensed partners.
Is there a step-by-step plan I can follow?
Yes. The free launch checklist takes you from picking your people and naming your app to setting fees, going live and winning your first ten customers.
Digital bank app launch checklist →How do I start?
Pick a template, name it and preview every page before you pay. Your platform can be live on your own domain within 24 hours of confirmation.
Build my platform →Read next
This guide is general information, not legal or financial advice. SendPay Business is a technology company, not a bank, and does not take deposits; regulated services on the platforms are provided by licensed partners. PayPal, Patreon and Substack are named as reference points only and are not affiliated with SendPay Business.