How your small money app can compete with the big banks
By SendPay Business · · 2 min read
- 1Name it and pick your colours
- 2Choose what it does
- 3Launch when you are ready
Every country has a big bank or money provider most people use. You don't beat it by copying it. You beat it by doing a few things for a few people much better than it can.
Pick the people they overlook
Big banks build for everyone, so they rarely build for anyone in particular. A community abroad, a trade, a city or a group of small shops can be yours if you serve them better.
Be faster and simpler
A new app can move in days where a big bank takes months:
- Let people sign up in minutes, without branch visits.
- Show every fee before people pay.
- Fix problems customers report the same week.
Try it
Name your platform and watch it come to life
Type a name, tap a colour and pick what it does. The phone changes as you go.
Colour
What it does
Design and preview your whole platform free, then launch when you are ready.
Be a real person
Customers of big banks often wait on hold. When the founder answers messages, people notice and tell their friends.
Speak their language
Use the words, languages and examples your people use every day, not banking jargon.
Stay honest about what you are
Don't call your app a bank. Say plainly that accounts and payments are powered by licensed partners, and let your service do the talking.
How it works
Money on its way- 1Pick who to pay and type the amount
- 2Tap send and it is on its way
- 3It lands in their account
Why sign up
Create your free SendPay account
It's all about creating your own financial platform with ease. Start with a free account today.
- 🪪A free business accountOpen it in about a minute with your business name, email, password and mobile. No card and no documents to start.
- 💳Get paid from day oneTake card payments, and share your own payment link and invoices so customers pay in a click.
- 🌐A free business websiteFree to build, free to publish and free to keep, with unlimited visits.
- 🚀Your own financial platformDesign and preview your whole platform free, then launch when you are ready.
SendPay Business is a technology company, not a bank. Accounts, cards and payments are powered by licensed partners.
Questions people ask
Who would I compete with in my country?
The country guides name the biggest banks and money providers, country by country.
Start your own bank, by country →How do I pick my people?
The niche guide helps you choose one group the big names overlook.
Choose a niche for your app →Can I call it a bank?
In most countries "bank" is a protected word you can only use with a banking licence. Call it an account, a wallet, an app or a platform. The accounts and payments behind a SendPay Business platform are powered by licensed partners.
Is there a step-by-step plan I can follow?
Yes. The free launch checklist takes you from picking your people and naming your app to setting fees, going live and winning your first ten customers.
Digital bank app launch checklist →How do I start?
Pick a template, name it and preview every page before you launch. Your platform can be live on your own domain within 24 hours of confirmation.
Build my platform →Read next
Spotted a mistake or something out of date? and we'll fix it. How our guides are made
This guide is general information, not legal or financial advice. SendPay Business is a technology company, not a bank, and does not take deposits; regulated services on the platforms are provided by licensed partners. Other companies named in this guide are reference points only and are not affiliated with SendPay Business.