Marketplace payouts: how to pay your sellers automatically and keep your fee
By SendPay Business · · Updated · 2 min read
A marketplace is two products in one: buyers pay you, and you pay sellers. The hard part has always been the second half. The marketplace template does both, under your brand, with your fee kept on every order.
How an order flows
A buyer pays £64 at checkout. Your platform takes its fee, say 10%, and pays the seller £57.60. Both sides get a receipt, and your console shows the order, the payout and the £6.40 that stayed with you.
Sellers sign up with you
Sellers open an account on your platform, verify their identity at signup, and get paid to it. They can spend from it with a card or move it to their bank. They are your customers.
What to know before you launch
Holding buyers' money before paying sellers is a regulated activity. On our platforms the money is held by regulated partners; your platform operates the marketplace. We tell you in writing what applies to your model before you pay.
Launching
From £5,000 as the full business account platform.
- Start with the marketplace template.
- Name and brand it; set your fee.
- Preview the buyer and seller sides.
- Verify, pay, and go live within 24 hours of confirmation.
- Invite your first sellers.
Build it
Create your own financial platform.
Pick a template, name it, brand it, preview every page before you pay. Your brand, your users, your fees.
Build my platform →Questions people ask
Can sellers be paid in other countries?
Yes, to 135+ countries through our partners.
Can I hold a payout until the buyer confirms delivery?
Yes. Payout timing is a setting in your console.
Do I need a licence?
Usually the partners' permissions cover holding the money; operating the marketplace is yours. We confirm what applies before you pay.
Can I refund a buyer after the seller has been paid?
Yes. Refunds come from your platform balance or are recovered from the seller's next payout, as you set it in your console.
How can SendPay Business help me run a marketplace?
Start with the marketplace template, set your fee and payout timing, and preview the buyer and seller sides. We confirm in writing what applies to your model before you pay.
Build my platform →Read next
This guide is general information, not legal or financial advice. SendPay Business is a technology company, not a bank, and does not take deposits; regulated services on the platforms are provided by licensed partners. PayPal, Patreon and Substack are named as reference points only and are not affiliated with SendPay Business.