A launch day plan for your own money app

Tick each step as you do it, so you can see what is left.

1. 1Make your first payment yourself, start to finish, on a phone.
2. 2Ask three friends to sign up and pay you. Fix anything that confuses them.
3. 3Write one clear line about why your app beats the big name your people use now.
4. 4Tell the admins of the groups you'll post in, and ask if they will share it.
5. 5Line up five people who have promised to try it on the day.

Tick each step as you do it, so you can see what is left.

1. 1Post in your groups in the morning, with your one line and a link.
2. 2Message everyone who promised to try it.
3. 3Reply to every question within minutes, in the language people wrote in.
4. 4Share the first real payment (with permission) so people see it works.

Tick each step as you do it, so you can see what is left.

1. 1Call or message every person who signed up but didn't pay, and ask what stopped them.
2. 2Thank everyone who paid, and ask each one to invite one person.
3. 3Fix the top complaint, then tell everyone you fixed it.
4. 4Count signups, first payments and second payments. The second payment is the one that matters.