How to grow your payments app with social media managers and freelance marketers
By SendPay Business · · 2 min read
Social media managers and freelance marketers post content, run ads, write newsletters and plan campaigns for cafes, salons, trades, shops and online sellers. Most charge a monthly retainer, with extra fees for one-off campaigns, photo shoots or launches, and many work for clients they never meet in person. Late retainers are a common worry because the work keeps going while the money waits. A payments app that takes a regular monthly payment, sends a link for extra work and shows who has paid can win these marketers, and every client who pays sees your app.
Talk to social media managers
Ask local social media managers and freelance marketers:
- How do clients pay your monthly retainer today?
- How do you charge for one-off campaigns or launches?
- What happens when a retainer is paid late?
- Do you work for clients in other towns or countries?
Collect retainers automatically
A regular monthly payment set up once means the marketer is paid on the same day each month without sending reminders.
Charge for extra work by link
A payment link for a campaign, a shoot or a launch lets the client pay before the work starts, from the same chat where they asked for it.
Grow through their client list
Marketers work with many small businesses that also need to take payments. One marketer on your app can introduce a whole client list.
Build it
Create your own financial platform.
Pick a template, name it, brand it, preview every page before you pay. Your brand, your users, your fees.
Build my platform →Questions people ask
What about virtual assistants?
The virtual assistants guide covers VAs who handle admin, email and social media for busy business owners, often for clients in other places, billing by the hour or monthly.
Virtual assistants →What about web designers and developers?
The web designers and developers guide covers deposits to start a site, stage payments during the build and monthly fees for hosting and updates.
Web designers and developers →Can I call it a bank?
In most countries "bank" is a protected word you can only use with a banking licence. Call it an account, a wallet, an app or a platform. The accounts and payments behind a SendPay Business platform are powered by licensed partners.
Is there a step-by-step plan I can follow?
Yes. The free launch checklist takes you from picking your people and naming your app to setting fees, going live and winning your first ten customers.
Digital bank app launch checklist →How do I start?
Pick a template, name it and preview every page before you pay. Your platform can be live on your own domain within 24 hours of confirmation.
Build my platform →Read next
This guide is general information, not legal or financial advice. SendPay Business is a technology company, not a bank, and does not take deposits; regulated services on the platforms are provided by licensed partners. PayPal, Patreon and Substack are named as reference points only and are not affiliated with SendPay Business.