How to grow your payments app with fish farmers
By SendPay Business · · 2 min read
Small fish farmers raise fish such as tilapia and catfish in ponds, tanks and cages. Most of their money comes in on harvest days, when traders, restaurants and families come to buy, often in cash, while feed and young fish have to be paid for months before. Many also take orders by phone for fresh or smoked fish. A payments app that takes phone payments on harvest day, sends payment links for orders and deposits, and helps farmers pay suppliers can win these farmers, and every buyer who pays sees your app.
Talk to fish farmers
Ask local fish farmers:
- Who buys your fish on harvest day, and how do they pay?
- Do buyers order ahead, and do they pay a deposit?
- How do you pay for feed and young fish?
- Do you belong to a farmers' group or sell through traders?
Take payment on harvest day
Phone payments at the pond side mean the farmer is not carrying a whole harvest's money in cash, and every sale is recorded.
Take orders and deposits ahead of harvest
Payment links for orders and deposits from restaurants and traders lock in buyers before harvest day and help cover the cost of feed.
Grow through farmers' groups and suppliers
Fish farmers buy from the same feed and fingerling suppliers and often belong to farmers' groups. One trusted farmer or supplier on your app can bring many more.
Build it
Create your own financial platform.
Pick a template, name it, brand it, preview every page before you pay. Your brand, your users, your fees.
Build my platform →Questions people ask
What about butchers and fishmongers?
The butchers and fishmongers guide covers quick counter payments and orders for busy seasons.
Butchers and fishmongers →What about market traders?
The market traders guide covers selling fast, often with poor signal and lots of cash, and keeping track of the day.
Market traders →Can I call it a bank?
In most countries "bank" is a protected word you can only use with a banking licence. Call it an account, a wallet, an app or a platform. The accounts and payments behind a SendPay Business platform are powered by licensed partners.
Is there a step-by-step plan I can follow?
Yes. The free launch checklist takes you from picking your people and naming your app to setting fees, going live and winning your first ten customers.
Digital bank app launch checklist →How do I start?
Pick a template, name it and preview every page before you pay. Your platform can be live on your own domain within 24 hours of confirmation.
Build my platform →Read next
This guide is general information, not legal or financial advice. SendPay Business is a technology company, not a bank, and does not take deposits; regulated services on the platforms are provided by licensed partners. PayPal, Patreon and Substack are named as reference points only and are not affiliated with SendPay Business.