How to grow your payments app with doulas and birth coaches
By SendPay Business · · 2 min read
Doulas and birth coaches support parents through pregnancy, birth and the first weeks at home. Most sell a package: a deposit to book, a few antenatal visits, being on call around the due date, and postnatal visits afterwards. Many families pay in instalments, and grandparents or friends sometimes pay as a gift. A payments app that takes the deposit by link, collects instalments on time and lets someone else pay as a gift can win these doulas, and every family who pays sees your app.
Talk to doulas and birth coaches
Ask local doulas and birth coaches:
- How do families pay the deposit to book you?
- How do they pay the rest of the package?
- How do grandparents or friends pay as a gift?
- How do families pay for extra postnatal visits?
Take deposits and instalments by link
A deposit link when the family books and a link for each instalment means the doula is paid on time without awkward reminders.
Let others pay as a gift
A link that can be shared with grandparents or friends makes doula support an easy gift, and brings more people to your app.
Grow through parents and families
Doulas know baby and toddler class leaders, nurseries and childminders. One doula on your app can introduce the others.
Build it
Create your own financial platform.
Pick a template, name it, brand it, preview every page before you pay. Your brand, your users, your fees.
Build my platform →Questions people ask
What about childminders?
The childminders guide covers collecting regular fees from parents and making childcare simple to pay for.
Childminders →What about nutritionists and dietitians?
The nutritionists and dietitians guide covers paying for consultations and packages of follow-up sessions, often online.
Nutritionists and dietitians →Can I call it a bank?
In most countries "bank" is a protected word you can only use with a banking licence. Call it an account, a wallet, an app or a platform. The accounts and payments behind a SendPay Business platform are powered by licensed partners.
Is there a step-by-step plan I can follow?
Yes. The free launch checklist takes you from picking your people and naming your app to setting fees, going live and winning your first ten customers.
Digital bank app launch checklist →How do I start?
Pick a template, name it and preview every page before you pay. Your platform can be live on your own domain within 24 hours of confirmation.
Build my platform →Read next
This guide is general information, not legal or financial advice. SendPay Business is a technology company, not a bank, and does not take deposits; regulated services on the platforms are provided by licensed partners. PayPal, Patreon and Substack are named as reference points only and are not affiliated with SendPay Business.